25 Mar 2016

SFDC Functionality-Campaign Management

Campaign Management feature is used to Manage and Track Out bounding Marketing 

Activities.These are in the  form of Direct mail,Roadshow,Online or Print Advertising,email 

of Marketing Initiatives

The work process of Campaign Management is: 

Campaign Planning--->Campaign Setup-->Campaign Creation->Campaign Execution

-->Campaign Responses---->Campaign Effectiveness.

Navigation to Campaign Fields===>

CampaignTab on Top---->Campaign from Create New--->Enter Field Values--->Apply 

to Campaigns--->Save

New Campaigns has two member status values like Send and Response.

You have more than one Responded values,these are Summed of field as "Total 

Responses"

Navigation to Campaign Fields===>

Setup--->App setup--->Customize---->Campaigns---->Fields 

Fields are like Campaign name,Contact name,Lead name,Status of Campaigns